Stonemason

佐野石材

Sanosekizai is a stonemasonary business. It was established in 1877 and has survived through 5 generations. They create headstones, statues, gates, garden stone pieces, and memorial stones. The business deals with sensitive human experience, therefore bright colors were omitted.

The most important part for Sanosekizai is the logo. The logo was handwritten by the third generation owner. Later, it was converted into digital format, which Sanosekizai wanted to keep unmodified. Another historical importance is the family crest, which represents the Japanese apricot flower. The main page is focused on the logo and the crest as evidence to multigenerational services and support Sanosekizai has provided to many during difficult times. All of this is combined with modern minimalism as representation to the humble feel of the family business.

佐野石材は1877年に設立され、5代にわたって営業している石材業者です。墓石、彫像、鳥居、庭石、記念碑などを制作しています。繊細な人の気持ちに関わる仕事でもあるので、シンプルで落ち着いた色調にしました。
　佐野石材にとって最も重要な部分はロゴです。文字は3代目の手書きで、佐野石材は修正せずに保存したいと考えていました。もう一つの歴史的に重要なものは、梅の花を表す家紋です。佐野石材が多くの方々に提供してきた多世代にわたるサービスと支援の証として、ロゴと紋章に焦点を当てています。これらすべてが、家族経営の質素な雰囲気を表現するために、モダンなミニマリズムと組み合わされています。

https://sanosekizai.site/